BeerTech Africa, International Breweries Rewards Beerkathon Winners

Beerkathon, a tech initiative aimed at encouraging inclusion in the tech industry culminated with the emergence of 3 winners at an awards ceremony organized by BeerTech Africa, the Tech arm of International Breweries Plc, a proud member of AB InBev, the world’s largest beer maker with over 500 beer brands.

The event took place in Lagos Nigeria at a gathering of tech enthusiasts and other stakeholders in the Nigerian innovation and technology sector.

The initiative targeted females 18 years and above in technology and innovation, tasking them with business-specific problems to proffer creative solutions to.

In his welcome address, People Director, International Breweries Plc, Michael Odutayo explained that as a leading technology-driven brewery, IBPLC recognizes the importance of diversity and inclusivity in the tech industry.

According to him, “Beerkathon is dedicated to recognizing the brilliant minds and innovative spirits of women in technology, and we are honored to be able to provide a platform for them to showcase their skills. We believe that supporting and empowering women in technology is the right thing to do and makes good business sense. We recognize that our company’s success depends on the talent and diversity of our workforce, and we are committed to creating an inclusive and supportive environment for everyone.”

All 7 teams consisting of: SheCodesAJ; Yellow-Box; Smart-Hats; Tech-Bots; Team Epic; Innovate Her, and Tech Titans all made it to the final stage of the keenly contested competition.

The challenge ran                                                                                                                                                                                                                                for over two weeks during which participants attempted to solve business problems with a prototype before coming up with the actual solution. The teams then presented their ideas to a panel of judges who selected the winners after carefully reviewing their work.

Team Epic clinched the top spot, a feat that earned them the grand price of $3,000. SheCodesAJ emerged second runner up and was presented with a cheque for $1,000 while Tech-Bots was the first runner up and went home with $2,000.

A member of the grand prize-winning team, Omotola Ligali, who was visibly excited after her team was announced said, “Tech has no value if it cannot provide localized solutions. You either innovate or die and Beerkathon created the right environment for us to think out of the box and create customized solutions.”

Ogbu Uzoma, a member of the SheCodesAJ team said, “We are thrilled by the event, the challenge, and the opportunity to showcase our skillset through the hackathon. Working as a team this project helped us develop our collaborative skills. We plan to birth solutions that would solve problems within our environment and increase women’s participation in the tech space, thanks to BeerTech Africa.”

Speaking about the tech initiative, Director, BeerTech Africa, AB InBev, Cesar Robles said, “It is a well-known fact that women are underrepresented in the tech industry, not just in Nigeria but across the world. This problem needs to be addressed, and we as a company must take responsibility for our part in making the tech industry a more inclusive place for women. We believe that everyone, regardless of gender, race, or background, deserves an equal opportunity to succeed in the tech industry. We are actively working to recruit and retain more women in our company and provide them with the resources they need to succeed”.

Participants developed solutions to solve unique business problems in stock, procurement, logistics, supply among others. Director, BeerTech Africa, AB InBev, Cesar Robles, People Director, International Breweries Plc, Michael Odutayo; Zone Transport Manager, Anheuser-Busch InBev, Maretha du Plessis; and guest judge, Team Lead, Product Design, First Bank Plc, Damilola Tejuosho formed the panel of judges for the Beerkathon contest.

The candidates qualified as teams consisting of a minimum of three and a maximum of four females. All winners, in addition to the prize money, will receive training and mentorship to help them advance in their careers and have the option to be employed with BeerTech Africa.

Published on Brandfit.


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