Eat’N’Go Africa, the master franchisee of Domino’s Pizza, Cold Stone Creamery, & Pinkberry Gourmet
Yogurt has partnered with Slum2School Africa, a pioneering non-profit organization to launch “The
Superhero Campaign.” The campaign launch which was held over the weekend in Lagos aims to support
the education of 10 million children in Nigeria’s and Africa’s underserved communities within the next
Speaking during his opening remarks, Mr. Patrick McMicheal, CEO of Eat’N’Go Africa reiterated the
Quick Service Restaurant giant’s unwavering commitment to the campaign’s success, highlighting its
potential impact on the targeted communities. He expressed his belief that education is the most
powerful tool for breaking the cycle of poverty and empowering future generations. “We see ourselves
as superheroes with a mission to transform the lives of these children. Through education, we can
provide them with the skills and knowledge they need to build a brighter future”, he said.
For six years, Eat’N’Go has continued to work with Slum2School to invest in the future of Africa. Through
the partnership, EatN’Go is bringing hope, inspiration, and real change to African children’s lives.
Utilizing its near 200 stores across Nigeria, Eat’N’Go will continue to raise funds to provide quality
education to empower underprivileged children to become the superheroes of their own lives.
The foundation of the Superhero Campaign lies in a comprehensive strategy that encompasses
scholarship initiatives to fuel ambition, learning centers to nurture growth, the empowerment of
educators to spark curiosity, and holistic support that covers academics, health, and psychosocial
Speaking at the launching ceremony, Otto Orondaam, Founder and CEO of Slum2School Africa said:
“This day signifies an extraordinary milestone as we introduce the Superhero Campaign. Guided by the
unwavering support of our superheroes, we are steadfast in rewriting the destinies of countless children,
granting them the invaluable gift of education and the opportunities they so richly deserve.”
Eat N Go Africa and Slum2School Africa believe that with the collective efforts of “Superheroes” from all
walks of life, the lives of underprivileged children can be transformed whilst paving the way for a
brighter future across the African continent. The two partners envision an Africa where every child
possesses the key to unlocking their potential, access to quality education, and an environment
conducive to growth.
About Eat N Go Africa:
Eat’N’Go is Africa’s leading expert franchisee for the Domino’s Pizza, Cold Stone Creamery, and Pinkberry
Gourmet Frozen Yoghurt brands. Renowned for being an expert deliverer of high-quality food and
services, Eat’N’Go launched in 2012 in Nigeria with the vision “to become the premier food operator in
Africa”. Today, it continues to deliver on this promise by successfully rolling out the globally recognised
brands Cold Stone Creamery and Domino’s Pizza across Africa. The company continues to expand its
presence in key markets by fusing company goals with new strategic development goals. Eat’N’Go is
dedicated to bringing the best global food brands and concepts across Africa.
About Slum2School Africa:
Slum2School Africa is a non-profit organization dedicated to providing education, healthcare, and
psycho-social support to underprivileged children living in slums and remote communities across Africa.
Their mission is to ensure that every child has access to quality education and the opportunity to reach
their full potential.
Published on Brandfit.