Tag: #P+ measurement services
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Q2 2023 Edition: Subscription-based Streaming Services, Telecommunication Brands, and Insurance Companies Media Performance Analysis Report
The Nigerian media sector is experiencing rapid growth and facing strong competition as it continues to evolve. P+ Measurement Services, a leading media intelligence consultancy, analyzed the top media performers in the Nigerian subscription-based streaming services, telecommunications, and insurance sectors for the second quarter of 2023. This analysis aims to provide a comprehensive overview of…
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The Role of Media Monitoring Services in Governance and its Application
By: Philip Odiakose The role of media monitoring services in governance has become increasingly important in today’s rapidly changing media landscape. With the proliferation of social media and other online channels, decision-makers need to stay up-to-date with public opinion, emerging trends, and media coverage on specific topics or issues. In this article, we will explore the…
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10 Years in Media Monitoring and Intelligence Profession: Lessons Learned
As a media monitoring and intelligence professional, I have spent the past decade honing my skills and gaining valuable experience in the industry. During this time, I have learned many lessons that have helped me to become a better professional and person. In this article, I will share some of the most important lessons I…
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P+ Measurement Services Wins Six awards in 2022… LaPRIGA, Brandcom, and others
P+ Measurement Services, Nigeria’s leading Independent Public Relations measurement and evaluation agency, has through its quality services to clients in diverse sectors attained numerous feats comprising the ‘Best in the use of Research and Measurement’ award at this year’s Lagos State PR Industry Gala and Award (LaPRIGA), the ‘Best PR Measurement Company of the Year…
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April 2022 Edition: Nigerian Bank and Insurance CEOs Media Performance Audit Report
Leading media and Public Relations audit agency P+ measurement services carried out an independent analysis of the media performance of Nigerian Commercial banks and insurance companies’ CEOs for the month of April 2022. The report was achieved through detailed media data gathering and analysis of salient metrics, the report ranked the top five CEOs (Commercial…